Question　Answer about the measures which attract and bring the coverage.

attracting customers×Event
Answer　Planning the event which contains news hooks.
'Company P' in the past
goal＋means＝appealing to visitors
By thinking about the point of whether your company has the event strategy which aims to get the media coverage or not, will make you find out what lacks in your company as a viewpoint to the media.
（PR strategy＋Event）×TV、newspaper、magazine＝Packed booth、Increasing the number of visitors、Improving understanding、Appealing throughout the whole nation
Having events to achieve a company's goal. Many of the events, such a street event, symposium, press preview and seminar etc, may be planed and held in your company in the future. I'd like to know your opinion about this. When your company holds an event, will you be satisfied with the result which only makes visitors come to recognize your company and products? PRest doesn't think like that. We think that it is a huge loss for your company if your company holds an event but you don't plan to attract the media. If a company lacks media PR strategy and plans an event only with a viewpoint of themselves, they must be missing the chances to have the media coverage, which can send the information to whole nation.
Trying to be different from the other companies, strengthening appealing points and planning a newsy event. In addition to this, technically sending company's information.
It is a job which PRest can specifically do, because we fully know about the media and we are well-versed in the internal facts.
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